The runway remains to be scorching from the unimaginable present that dwell streaming app Uplive and e-commerce Hekka Trend, dropped at New York Trend Week on February fifteenth.
The ready-to-wear runway assortment, adopted by an awards ceremony and an immersive leisure programme, had been all streamed dwell on the worldwide dwell streaming platform Uplive. The favored social app permits customers to dwell broadcast their content material dwell and be paid by supporters. In contrast to different in style streaming providers, Uplive focuses on showcasing expertise, inclusivity, and variety.
Among the many celebrities and influencers who attended the Uplive x Hekka NYFW occasion was worldwide mannequin, creator, and public determine Maye Musk. Talking to Maye she shared her supporting to variety and the alternatives UPLIVE supplies to their skills.
After the occasion, Uplive hosted the New York Trend Week Expertise Awards – a ceremony that celebrated probably the most gifted trend personalities from world wide. Hosted on-line for second 12 months operating, the Awards noticed fashions, influencers, celebrities, and trend artists compete for the High Trend Awards Title and different advantages resembling New York Trend Week expertise passes, the media publicity alternatives, and extra.
There’s a pattern that extra manufacturers select to dwell stream their present and even launch their new assortment digitally. Nonetheless, the best way Uplive select to stream the present could be very inventive. We see many influencers are streaming with their telephones finish to finish, and their followers might see NYFW from their distinctive angle. All content material resembling backstage, purple carpet, interview, and runway are sharing with the customers concurrently. We imagine this renovation will turn into a brand new trend sooner or later.
