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You’re in all probability most accustomed to ENVE as a maker of carbon wheelsets, rims, and different bike elements. However now the Utah-based model is leaping into the attire world with a line of clothes aimed on the moments you aren’t using your bike.
The Journey-Way of life assortment consists of over a dozen kinds, together with hooded jackets, stretch shorts, merino-blend technical tees, and extra.
The ladies’s PrimaLoft Insulated Poncho (MSRP: $290) headlines the gathering. The garment — which is available in black and “vanilla shake” — sports activities a recycled rip-stop nylon double-weave outer physique and quilted Primaloft Eco Gold insulation.
It’s designed for shoulder-season post-workout heat and touts a lower that’s beneficiant sufficient to permit discrete layer altering beneath its folds. It additionally has a zippered entrance pocket, snap-up sides, and a excessive collar. As a last contact, the poncho packs up into its personal entrance pocket for straightforward storage.
The ENVE PrimaLoft Insulated Poncho. images c. ENVE
Each day put on + bike-friendly options
When contemplating how finest to launch into the soft-goods market, ENVE opted out of competing with the scores of technical attire choices out there to shoppers.
“Even essentially the most devoted riders spend most of their break day the bike residing life, recovering, touring, and in pursuit of their subsequent experience. With no scarcity of technical on-bike using attire out there within the aftermarket, we set our sights on creating the clothes we need to stay in,” mentioned Jack Pantone, VP of Product and Model for ENVE.
The slight drop tail on the Merino Shortsleeve Tee (MSRP: $85) struck us as a pleasant contact and signifies the Journey-Way of life assortment’s concentrate on each day consolation paired with delicate bike-friendly touches. The shirt is available in 4 impartial tones that look good on a motorcycle however nice in a espresso store.
The ENVE Merino Shortsleeve Tee
4-way stretch material, zippered pockets, and reflective components on ENVE’s shorts and pants choices are additional proof that the road is suitable for commutes or fast errands. The Light-weight Stretch Shorts run $120 and are available black and carbon (learn: mild purplish gray). The Light-weight Stretch Pants can be found in black and loam and value $150. The Journey-Way of life line additionally consists of an insulated jacket, an extended sleeve tee, an insulated button-down, a hoodie, and fleece pants.
The ENVE Males’s Light-weight Stretch Shorts
“We’re taking the identical strategy to attire as we’ve got with our wheels and elements by making the merchandise we need to put on and taking no shortcuts,” mentioned product supervisor Ken Bloomer. “Every bit is purpose-built, and the supplies and development methods have been chosen to ship on our promise of function-first utility.”
Every merchandise within the Journey-Way of life assortment carries a one-year manufacturing unit guarantee for materials defects and workmanship.
